What are Procter And Gamble Co's Business Segments?
Our Fabric and Home Care business operates in a global market containing numerous
brands in each geography. We generally have the number one or number two share
position in the markets in which we compete, with particular strength in North
America and Western Europe. Fabric Care is one of our core businesses. Three of
our billion-dollar brands are part of the Fabric and Home Care business: Tide,
Ariel and Downy.
In Baby and Family Care, we compete primarily in the Diapers, Baby Wipes, Bath
Tissue and Kitchen Towel categories. Baby Care is one of our core businesses
with a global share of approximately 36% of the market behind the strength of
Pampers. The markets in which we compete generally include two to three global
companies, as well as local competitors and retailer brands. Family Care is
predominantly a North American business with the Bounty and Charmin brands.
Our Health Care business competes in several distinct product categories including
Oral Care, Pharmaceuticals, Over-the-counter (OTC) Gastrointestinal and Respiratory
Medications and Pet Health and Nutrition. In Oral Care, there are four global
competitors in the market, of which we have the number two share position. Our
Pharmaceuticals business has almost 30% of the global bisphosphonates market
for the treatment of osteoporosis under the Actonel brand. Actonel, along with
Crest and Iams.
In Snacks and Beverages, we compete primarily in two industry categories: Salted
Snacks and Coffee. In Salted Snacks, we compete against both global and local
companies. One global company dominates the category. In Coffee, we hold a leadership
position of the brands sold predominantly through grocery, mass merchandise
and club membership stores in the United States (U.S.). We recently completed
the divestiture of our Juice business. Two of our billion-dollar brands are
in Snacks and Beverages - Pringles and Folgers.
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